Private Tours in Europe: Cities, Prices & What to Expect (2026)

Quick summary

In The City offers private tours with local guides in 25+ European cities across 14 countries — from Berlin and Paris to Zurich, Milan, Lake Como, and Porto. Prices start at €150 for a 2-hour walking tour and go up to €1,900 for a full-day boat tour on Lake Como. All tours are private (just your group and the guide), available in 6 languages including English, German, Russian, Spanish, Italian, and French. You pay a small service fee online when booking; the main tour price goes directly to the guide at the meeting point.

What Is a Private Tour and Why Choose One?

A private tour means it is just you, your travel companions, and a local guide. No strangers, no fixed group pace, no waiting for 30 people to take photos.

Your guide tailors the route, the pace, and the stories to your interests. Want to skip the mainstream sights and explore hidden courtyards? Done. Want to stop at a local café for 20 minutes because you loved it? No problem. Need the tour in Russian or Spanish instead of English? Your guide switches languages on the spot.

Private tours work best for:

Couples and families who want a personal, unhurried experience
Small friend groups (2–6 people) looking for local insider knowledge
First-time visitors who want an efficient introduction to a new city
Repeat visitors who have already seen the main sights and want something deeper
Business travelers with limited time who need a focused 2–3 hour city overview

In Which Countries Are Tours Available?

In The City currently covers 14 countries across Europe. Each city has at least one verified local guide with active tours you can book.

Germany

Berlin — Cold War history, street art, WWII sites, food tours. The most historically layered city in Europe with 7 tours available — from a 2-hour street art walk to a 3.5-hour Cold War deep dive.

France

Paris — Montmartre, royal history, Belle Époque architecture. Walking tours through the artistic heart of Paris and the routes of French kings.

Spain

Madrid — Royal palaces, vibrant plazas, tapas culture. A first encounter with Spain's capital covering its main landmarks and hidden local spots.
Barcelona — Where architecture, sea, and vibrant street life meet.

Italy

Milan — Fashion district, hidden courtyards, the Duomo, Navigli canals. Over 7 tours covering everything from haute couture to secret aristocratic residences.
Rome — Ancient history, timeless art, and the heart of Italy.
Venice — Where water, art, and history intertwine.
Verona — Romance, history, and timeless Italian elegance.
Lake Como — Boat tours of Bellagio, Varenna, and Villa Balbianello. Tours range from a 2-hour sightseeing cruise to a 5-hour multi-stop journey through the most scenic spots on the lake.

Switzerland

Zurich — Officially the world's most expensive city in 2026. Walking tours, day trips to Lucerne, Matterhorn, Mount Pilatus and Rigi.
Geneva — Food and culture tours, day trips to Gruyère and Lavaux vineyards.
Lausanne — Lakeside charm, culture, and the spirit of the Olympics.
Lucerne — Lakeside beauty framed by mountains and history.
Bern — Medieval streets, arcades, and the de facto capital of Switzerland.
Interlaken — Adventure and alpine scenery between two lakes.
Montreux — Riviera scenery, music heritage, and lakeside magic.

Austria

Vienna — Where imperial grandeur meets contemporary creativity.

Netherlands

Amsterdam — Canals, creativity, and a city shaped by freedom.

Czech Republic

Prague — Medieval charm and modern artistic expression.

Poland

Krakow — Medieval heritage, royal history, and timeless charm.

Hungary

Budapest — Thermal baths, grand architecture, and the soul of the Danube.

Sweden

Stockholm — Where islands, history, and Scandinavian design meet.

Estonia

Tallinn — Medieval walls, cobbled streets, and Baltic charm.

United Kingdom

London — Royal heritage, iconic landmarks, and vibrant city life.

Portugal

Porto — Historic charm, riverside views, port wine, and the soul of Portugal.

What to See in Each City — Tour Ideas

Berlin: 7 Tours from €202

Berlin has the widest selection of tours on In The City. Each one covers a different side of the city's layered history and culture.

Berlin Highlights Sightseeing Tour — 3 hours, €303, up to 20 people. Brandenburg Gate, Reichstag, Museum Island, and the stories behind the landmarks.
Cold War Berlin — 3.5 hours, €354, up to 20 people. Spy stories, Berlin Wall escapes, and life in East vs. West.
WWII and Nazi Berlin — 3 hours, €303, up to 20 people. The Third Reich era and the Battle of Berlin.
Berlin Food Tour — 2.5 hours, €303, up to 6 people. Street food, local treats, and signature Berlin flavors.
Sachsenhausen Concentration Camp — a day trip 40 km north of Berlin to the former concentration camp.
Street Art & Alternative Culture — 2 hours, €202, up to 19 people. Murals, graffiti, squats, and Berlin's creative underground.

All Berlin tours are available in English and German.

Milan: 7 Tours from €220

Milan reveals its best-kept secrets behind closed gates and in hidden courtyards.

Milan Highlights & Hidden Streets — 3 hours, €220, up to 6 people. The classic overview: Duomo, Galleria, and the spots tourists walk past.
Milan Duomo Deep Dive — 3 hours, €220. The cathedral's hidden details, from rooftop sculptures to underground crypts.
Milan Navigli Canals — 3 hours, €220. Yes, Milan has canals — and the most atmospheric neighborhood hides behind courtyard gates.
Milan Fashion Walk — 3 hours, €220. The fashion district beyond the shop windows: architecture, culture, and the taste of Milanese style.
Hidden Courtyards & Aristocratic Residences — 3.5 hours, €260. Behind the strict facades lies a quiet, refined, and slightly mysterious Milan.

Milan tours are available in Russian, Ukrainian, and English.

Zurich & Swiss Day Trips: 8 Tours from CHF 320

Zurich serves as a base for some of the most spectacular day trips in Europe.

Zurich City Walk — 3 hours, CHF 320, up to 6 people. The world's most expensive city decoded: hidden gems, history, and the real local life.
Bern — Capital of Switzerland — 2.5 hours, CHF 320. The medieval Old City (UNESCO) in half a day.
Lucerne City Walk & Lake Cruise — 3 hours, CHF 330. Historic bridges, cobbled streets, and a scenic cruise on Lake Lucerne.
Lucerne & Mount Rigi — 8 hours, CHF 880. The "Queen of the Alps" with fondue at a local cheesemaker.
Pilatus & Rigi in One Day — 10 hours, CHF 1,200. Two iconic peaks, panoramic trains, and fondue with mountain views.
Matterhorn Day Trip — 12 hours, CHF 1,350. A full-day journey to the foot of Switzerland's most famous peak, following parts of the Glacier Express route.
Zurich + Content Creator — 2 hours, CHF 500. A city tour combined with professional smartphone photography and Reels.

Zurich tours are available in English, Russian, Ukrainian, and Italian.

Lake Como: 5 Tours from €700

Lake Como is best explored by boat with a local guide who knows every villa and hidden cove.

Lake Como Sightseeing Tour — 2 hours, €700, up to 8 people. A boat tour of the lake's highlights.
Dolce Vita Tour — 3 hours, €1,000. One stop of your choice: Bellagio or Villa Balbianello Gardens.
Bellagio & Varenna — 5 hours, €1,900. The two most beautiful towns on the lake in one trip.
Mamma Mia Tour — 4 hours, €1,650. The most popular lakeside locations with two 45-minute stops.

Lake Como tours are available in English, Spanish, Italian, and Russian.

Geneva & Swiss Wine Country: 3 Tours from €330

Geneva Food & Culture Tour — 3 hours, €330, up to 10 people. Main sights combined with the best local cheese and chocolate.
Gruyère Day Trip — 7 hours, €620. Medieval cheese capital of Switzerland with idyllic pastoral landscapes.
Lavaux Vineyards — 4 hours, €390. UNESCO terraced vineyards with wine tasting, lake views, and the Alps.

Geneva tours are available in English, Spanish, and Russian.

Paris: 2 Tours from €150

Montmartre Belle Époque — 2 hours, €150, up to 6 people. Artists' studios, cabarets, legendary cafés, and tragic love stories of early 20th-century Montmartre.
Royal Paris Walking Tour — 2 hours, €150. How Paris became Paris: legends, royal secrets, and the hidden love stories of the city.

Paris tours are available in Russian.

Madrid: Tours from €250

The Soul of Madrid — 3 hours, €250, up to 7 people. A first encounter with Spain's capital — main landmarks, hidden local spots, and the stories that make Madrid unforgettable.

Madrid tours are available in English, Spanish, Russian, and Ukrainian.

Porto: Tours from €300

Porto Walking & Driving Tour — 7 hours, €300, up to 4 people. Old Town, the Atlantic coast, and a glass of port wine in one day.

Porto tours are available in English and Russian.

How Much Does a Private Tour Cost?

All prices are per group, not per person. The more people in your group, the lower the cost per person. The main tour price is paid directly to the guide at the meeting point — no hidden fees, no middleman markup.

Private tour prices across Europe (2026)
City	From	To	Currency	Most popular tour
Paris	€150	€150	EUR	Montmartre walking tour (2h)
Berlin	€202	€354	EUR	Highlights sightseeing (3h)
Milan	€220	€260	EUR	City highlights (3h)
Madrid	€250	€250	EUR	Soul of Madrid (3h)
Porto	€300	€300	EUR	City & Atlantic (7h)
Zurich	CHF 320	CHF 1,350	CHF	City walk (3h)
Geneva	€330	€620	EUR	Food & culture (3h)
Lake Como	€700	€1,900	EUR	Boat sightseeing (2h)

What affects the price:

Duration — a 2-hour walk costs less than a 12-hour Matterhorn day trip
Transport — walking tours are cheaper; boat tours on Lake Como and mountain excursions cost more
Group size — prices are fixed per group, so splitting among 6 people makes it very affordable
Extras — food tastings, wine tastings, boat fuel, and entrance fees may be included

What Languages Are Tours Available In?

Tours on In The City are conducted in 6 languages: English, German, Russian, Ukrainian, Spanish, Italian, and French. The available languages depend on the city and guide.

Tour languages by city
City	Available languages
Berlin	English, German
Paris	Russian
Madrid	English, Spanish, Russian, Ukrainian
Milan	English, Russian, Ukrainian
Lake Como	English, Spanish, Italian, Russian
Zurich	English, Russian, Ukrainian, Italian
Geneva	English, Spanish, Russian
Lausanne	English, Russian, French
Porto	English, Russian

If your preferred language is not listed for a specific tour, you can message the guide before booking to ask — many guides speak additional languages not listed on their tour page.

How Far in Advance Should I Book?

Peak season (June–August): Book 3–7 days ahead. Popular tours in Berlin, Paris, and Lake Como fill up quickly.
Shoulder season (April–May, September–October): 1–3 days is usually enough.
Off-season (November–March): 1–2 days. Some guides offer special winter tours and holiday-themed walks.

You can also send a time request — choose your preferred date and time, and the guide will confirm availability within 24 hours.

How Long Is a Typical Tour?

Most walking tours last 2 to 4 hours. Day trips (Matterhorn, Gruyère, Sachsenhausen) run 7 to 12 hours and may include transport, meals, and scenic train rides.

Tour duration by type
Tour type	Duration	Example
City walking tour	2–3 hours	Berlin Highlights, Madrid Soul, Paris Montmartre
Food & culture tour	2.5–3 hours	Berlin Food Tour, Geneva Food & Culture
Deep-dive thematic tour	3–4 hours	Cold War Berlin, Milan Hidden Courtyards
Boat tour	2–5 hours	Lake Como Sightseeing, Dolce Vita, Bellagio & Varenna
Day trip	7–12 hours	Sachsenhausen, Gruyère, Matterhorn, Pilatus & Rigi

Frequently Asked Questions

In The City offers private tours in 25+ European cities: Berlin, Paris, Madrid, Barcelona, Milan, Rome, Venice, Verona, Lake Como, Zurich, Geneva, Lausanne, Lucerne, Bern, Interlaken, Montreux, Vienna, Amsterdam, Prague, Krakow, Budapest, Stockholm, Tallinn, London, and Porto. New cities are added regularly.

Prices start at €150 for a 2-hour walking tour in Paris and go up to €1,900 for a 5-hour boat tour on Lake Como. Most city walking tours cost €200–350 per group. The price is per group (not per person), so the more people, the lower the per-person cost.

A private tour is exclusively for your group — no strangers. Your guide adapts the route, pace, and stories to your interests. You can stop at a café, skip a landmark, or change the plan on the go. Group tours follow a fixed itinerary with 15–30 strangers.

Tours are available in English, German, Russian, Ukrainian, Spanish, Italian, and French. Language availability varies by city and guide. Berlin tours are in English and German; Milan tours in Russian, Ukrainian, and English; Madrid in English, Spanish, Russian, and Ukrainian.

In peak season (June–August), book 3–7 days ahead. In shoulder season, 1–3 days is usually enough. Off-season, 1–2 days. You can also send a time request to any guide and they will confirm within 24 hours.

Most city walking tours last 2–3 hours. Thematic deep-dive tours run 3–4 hours. Boat tours on Lake Como take 2–5 hours. Day trips to mountains and countryside last 7–12 hours.

The most popular Berlin tours are: Highlights Sightseeing (3h, €303), Cold War Berlin (3.5h, €354), WWII and Nazi Berlin (3h, €303), Berlin Food Tour (2.5h, €303), and Street Art (2h, €202). All available in English and German.

From Zurich: city walk (3h, CHF 320), Lucerne cruise (3h, CHF 330), Mount Rigi with fondue (8h, CHF 880), Pilatus and Rigi (10h, CHF 1,200), and Matterhorn day trip (12h, CHF 1,350). Available in English, Russian, Ukrainian, and Italian.

Yes. Lake Como boat tours start at €700 for a 2-hour sightseeing cruise and go up to €1,900 for a 5-hour tour visiting Bellagio and Varenna. Tours are led by a certified guide and available in English, Spanish, Italian, and Russian.

Milan has 7+ tours from €220: city highlights, Duomo cathedral, Navigli canals, fashion district, and hidden aristocratic courtyards. Most tours last 3 hours and are available in Russian, Ukrainian, and English.

Currently, Paris tours on In The City are conducted in Russian. If you need English, message the guide before booking — they may accommodate your request.

You pay a small service fee online when booking. The main tour price is paid directly to the guide at the meeting point on the day of the tour. No hidden fees, no middleman markup.